Decision-time discoverability
Health and wellness needs drive millions of shoppers to CVS.com® each month. Sponsored products are given prominent placement on CVS.com and the CVS Pharmacy® App.
- Reach high-intent shoppers in real-time and convert browsing into buying
- With Cost Per Click, only pay for action taken
- Bid on keywords to secure premium placement and analyze performance at the SKU level to optimize investment
- Dynamic ranking increases product relevancy and adds more placements in top 10 slots
Need quick campaign activation? Try the new CMX Private Marketplace for direct access to our Sponsored Product offering.
-
34%
increase in sales*Campaigns that include CMX™ sponsored products see a significant sales lift.
-
93%
increase in clicks*CMX dynamic ranking ads see higher engagement.
-
25%
more views*CMX sponsored products are more likely to be viewed by ExtraCare® members.
*CMX Internal Data 2024 when compared to previous system. Not a guarantee of campaign performance.
Highly visible placements that drive incremental revenue*
50M+
product page visits were generated from a search on CVS.com*
52%
of ExtraCare members make a purchase in store within 48 hours of interacting with CVS.com*
- Link in-person store sales to onsite sponsored ads for full transparency and impact
- 14% average ROAS increase when Sponsored Product campaigns include offline sales*
- Get SKU level data for revenue clarity and offline sales detail
*Not a guarantee of campaign performance
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